- The CD can pay for itself, and more, by selling it at shows. CD's do sell at shows. I've bought many a CD at live shows that I would have never bought in stores.
- Its makes music tangible. You can touch it, feel it, hold it. When someone buys it, they have a real thing which leads me to...
- You can autograph your CD. It makes the CD a bit more special, allows contact and a personal exchange with the fan who bought it and helps solidify them as a fan. I've signed many a CD over the years and I'm not exactly a big star, a medium star or even a little star. I'm just a speck of dust in the indie universe yet I still get asked to autograph my CD's. I can't sign an mp3. I guess I could sign the digital download card but somehow it just doesn't seem the same.
- A CD provides a physical memento to your show. If a person buys the CD they obviously had a good time. The CD provides a tangible (see #2) memory of the evening out. No one picks up a CD at a show where they had a lousy time.
- Credibility. You have a CD out versus you have a Youtube video. I tend to keep my obscure rockstarness separate from my work and personal life but when someone finds out that I have 9 CD's (and a tenth one coming), they are kind of interested. Everyone has a Youtube video. A CD separates you above the chaff.
- A CD contains info about you (contact, song information, copyrights, registration) so they are good as a promo tool.
- They are not that expensive to make. My CD cost me $3.50 per disc. Thats not exactly a huge amount of cash. If you are gigging regularly you can easily make your life a little more comfortable through CD sales (i.e. now you can afford food while on the road).
- A CD provides a sense of accomplishment. Maybe this point is the same as #2 but are you paying me for this info? Well maybe by coming here and reading this you are paying me by giving me your time. This is off track.
- The CD contains your songs in their entirety. An MP3 is nothing more than face in the crowd, lost among 1000's of other songs. When a CD is popped in their is a commitment implied by the listener that they will listen your songs and your songs only.
- And finally, some media and radio will accept hard copy only. A CD demonstrates that you are a professional and they are promoting a person who can be seen and heard in places than their parents basement.
Tuesday, August 4, 2015
10 reasons to Release a Hard Copy CD
I'm starting to make slow progress in releasing my new E.P. and just finished the Digital Download cover. Then I looked at the box of CD's I ordered. Did I really need to get hard copy CD's? I pondered this for about 5 minutes and the answer is "Yes" and here are ten reasons why.